Principles to create a healthy and thriving workplace culture.

‘We Before Me’ will show you practical applications to care for your team so everyone benefits – your employees, your team and yourself.

The principles you need to create a healthy and thriving workplace culture.

The ‘We Before Me’ book will teach you how to care for your team so everyone benefits – your employees, your customers, and yourself.

Lead a team that looks forward to Mondays.

Spend your days with a group of people that goes above and beyond.

Create a culture of excellence that outsiders can’t help but notice.

Does every day feel like a grind?

As a business owner, a lot of hours are spent either at work or thinking about work. Without a strong team, it can feel like the weight of the world is on your shoulders.

A lot of franchise owners feel like they’re constantly struggling to find and maintain a great team. We Before Me is filled with the strategies you need to create a highly effective workplace culture. When you take care of your team, everyone benefits – your employees, your customers, and yourself.

Become equipped with the tools you need to create a culture of communication, teamwork, and camaraderie.

Everyone wants to be a part of a team that works well together and gets the job done. The problem is making it happen. With the tools and ideas in this book, you’ll be equipped to know how to make a thriving team your everyday reality. Get to know the 467 Team here.

Enjoy going to work each day.

You don’t have to drag yourself to the workplace each day, all the while wondering who’s going to quit today and how long it will take to fill their spot.

Discover a culture that sustains itself and is always getting better.

Once you create a company culture where people want to be, you’ll find that the right kind of employees start coming to you.

PART ONE – Why define your why?

Why define your why? Defining your why is an important aspect of leadership, but why is it so important? Why your why is important It may sound a little too...

PART TWO – What is your personal why?

What is your why? Wow. This simple question is such a deep and thought provoking question. Simon Sinek has covered this simple question in many different forms (book,...

PART THREE – Your Business Why?

What is the difference between your personal why and your business why? Well, for some, perhaps nothing. For others, your personal why may influence your business why,...

PART ONE – What is company culture?

There are so many terms that are either overused or used in a way that lacks the true meaning of the word. I for one am guilty of overusing the word “amazing”. I use it...

PART TWO – More Than Pizza On Fridays

Before we jump into discussing the aspects of culture that are so much more than pizza on Fridays, I need to make a clarifying statement on behalf of my entire team....

PART THREE – The magnet of attraction

Most people out there have jobs. Webster defines a job as a regular remunerative position. Basically, something to do on a regular basis to get paid. If you ask me,...

The True Cost of an Employee

What would happen if you treated your team like your customers? What if you listened to their ideas? Were patient with them when they were late dropping their kids off...

How Each Team Member Impacts Your Organization

Do you think of each person on your team as a vital member of your organization? Or are they simply employees to whom you write a paycheck a couple of times per...

Business owners and team leaders, this is for you.

2

Apply the We Before Me principles

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Build a team culture of excellence

The We Before Me principles are tested and tried – and they work.

Michael Gilpin Headshot

“When our family started our franchise, we knew we wanted something different. We wanted a team greater than the sum of its parts. We wanted a culture of excellence, where people were excited to work and happy to put others above themselves. And we knew it had to start with us.”
Get to know the 467 Team here

 

-Michael Gilpin

Author

What other people are saying about We Before Me

Steve McCarthy

“The consistency we get when working with the 467 team is impressive. Regardless of who we are working with, they are all in and make us a priority. That type of consistency and reliability is a true sign they have an internal culture that is creating a great impact.”

 

Steve McCarthy

President, West Michigan Whitecaps

“ We Before Me is a great read to reflect on your leadership and team collaboration. Simple, yet effective. A great way to get more than the sum of the parts of your team.”

 

Catherine Monson

President & CEO, Propelled Brands

“FASTSIGNS of Grand Rapids has a strong foundation using the building blocks of integrity, strong values, responsibility, and the belief all people must be treated with dignity and respect. These building blocks are visible in the everyday actions of the company and its people. Not only are they a great team, but we also consider them part of our team.”

 

David Hooker,

President & CEO, Frederik Meijer Gardens & Sculpture Park

Kris Anderson
Kris Anderson
2023-04-25
Excellent Read! Michael Gilpin does an amazing job detailing his business philosophy. His book is an excellent read with practical, real-life examples. I've executed many of the concepts with great success. I would highly recommend his book.
Amazon Customer
Amazon Customer
2023-03-03
Buy the book, learn from the best Mike is a terrific leader. I've been lucky to witness this up close. As a customer of Mike's business I've observed flexibility, collaboration and personal dignity. All of these are rare qualities. I'd suggest buying this book because it is filled with terrific advice and strategy, tailored to those who want to succeed while keeping ethics in tact. Thanks for sharing your experience with the world, Mike. We're the better for it.
Jamie Schumacher
Jamie Schumacher
2023-03-01
A true team builder Mike is a fantastic business owner and partner to his clients. His dedication to building and fostering amazing teams and building a whole community is evident when you interact with anyone on his team. The world needs more people like Mike leading. Read this book!!!!
Carrie Zeilstra
Carrie Zeilstra
2023-02-01
Inspiring read about building a positive culture “We Before Me” walks through Michael’s unique journey to building a successful business with its foundation built on caring for and serving people.The concepts presented inspire and equip the reader to build a positive culture of true teamwork. What a great resource for any business or organization!
Terrah
Terrah
2023-01-27
So many practical insights! So many practical insights! Easy to read and understand 👍Whether your lead a team or are a member of a team there is so much to glean from Michael's story and perspective.Highly recommended!
Allison Williams
Allison Williams
2023-01-24
Sound process for examining and changing your business culture.... For me, when I read a business book, what I am looking for is ROI for the time needed to read, process and implement the suggestions the author proposes (assuming I find merit in said text). In this regard We Before Me has already hit paydirt for my organization. Michael Gilpin lays out a few key points in team and culture building that have worked for his business, and they resonated with me and my keep team-members. We are early in the process of fully absorbing and implementing our take-a-ways but it already has offered clarity on some of our key business initiatives for this year.This is an approachable book for those who want to truly build a team and are willing to look within, take stock, and then take action.
LPJ
LPJ
2023-01-21
Do you want EAGER and ENGAGED employees? If you're a leader or manager of any kind, you'd be wise to invest time reading WE BEFORE ME. Gilpin shares his vision and practical methods for building a team of connected, caring, committed employees. Gilpin's personal experiences are told in such a way that the reader can envision changing his or her own workplace culture so employees (team members) are excited to show up Monday mornings!
Jason
Jason
2023-01-15
Fantastic insight! If you are a leader of people this is a must read. Michael does a great job of explaining through real examples how he has built an incredible team and culture which is so incredibly visible to anyone who has interaction with their team.
Greg S.
Greg S.
2023-01-13
How to build a winning team! As a small business owner myself, I found Michael's book to be highly insightful. His approach to treating employees as partners in his business has proven to be a game changer in his organization.Highly recommended read for any business owner or manager!
Oscar Quesada
Oscar Quesada
2023-01-12
Real practical advice on every page This is one of those books where you underline or highlight something on almost every page. It is that impactful. I appreciate how Gilpin helps us (business owners, franchise owners, and any team leader) to think about the WE before ME mentality with our teams.From tips to hiring your next employee to live out the culture of your business every day to be ready to receive feedback from your team, this book is full of success (and "failure") stories. I appreciate the advice and wisdom Michael shares in this book and the step-by-step approach explaining the principles of how he built his team.I believe you can implement and practice many of the principles taught in this book shortly after reading it in your business/franchise/organization.The chapter methodology vs. intentionality is one of my favorites. In the end, there is no cookie-cutter methodology or one fits all approach. It depends on YOU to put in the effort to be intentional to build your team daily.

Mastering the Employee Puzzle: Three Game-Changing Tips for Seamless Hiring and Retention Success!

Does hiring and retaining employees feel like the most challenging part of your job? Here are the three tips we use to make the process smoother and more successful.

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